Category Archives: Product launch marketing

Topic archive: product launch marketing
Articles and news about marketing and PR when launching new products and services.

Five things we think were hot at CES

The CES (Consumer Electronics Show) is an internationally distinguished trade show featuring new and exciting electronic and technology products. It is arguably the biggest technology show attracting major companies and professionals from all over the world, companies such as Sony, Samsung and Intel all attend the trade show to exhibit their latest innovative products. Although...

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Is it an iPad? Is it a netbook? No, it’s an ipad wearing a netbook costume!

I wrote a while back about whether you could use an iPad as a netbook replacement. At the time, my feeling was that it was okay as a laptop/netbook substitute for short periods. As many other people have commented, it’s great for consuming content, but not really there yet for creating or managing large documents (see Walt Mossberg’s trip to Paris with an iPad).

 

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