PR for security systems and software can be difficult and the technology involved can be particularly complex. Our team’s strength is our ability to take highly technical concepts like ‘elliptical curve cryptography’ or ‘deep packet inspection’ and write compelling copy that most business people would understand. We not only have a very good understanding of security concepts and issues, we have strong contacts in the information security trade press and a track record of achieving excellent results in security PR for our clients.
We have worked on security technology PR for vendors who have offerings in:
- Biometric security
- Multi-layered security appliances (including anti-spam, anti-phishing, anti-virus capabilities)
- Point-of-sale security
- Web application firewalls
- Web application assessment services