Category Archives: Uncategorized

Tired of spending hours on repetitive PR tasks? AI is here to save the day! The sharp rise in AI usage businesswise worldwide has not surpassed the PR industry. In fact, the vast majority of PR professionals are already using AI tools each and every day. 83% of the International Public Relations Network (IPRN) confirmed…

To persuade means to make someone do or believe something by giving them a good reason to do it or by talking to that person and making them believe it. In the context of PR, effective persuasion is both a communications process and a skill used to convey information to a target audience that causes…