Tag Archives: SEO

Is MOZ more important than circulation figures now?

So on the media database I use, I have started to see MOZ scores mentioned when the circulation figures are unavailable, so what's happening? First of all, some publications might not be comfortable giving out the circulation figures – they might have various reasons to do so - one of them might be that the…
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Five important things B2B tech companies need to know about SEO

Much has changed in the world of SEO. This evolution has forced the smart B2B marketers (B2B tech included) to take a step back and rethink their lead generation strategies. According to Google, following are the recent trends related to B2B tech companies: Almost 48% of customers discover B2B tech brand that they were not…
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PR predictions for 2015

1. The rise of the PR, search and social agency PR agencies are expected to grasp traditional and online media, as well as create communities on social media and manage social channels. Agencies will be expected to have the capabilities to run SEO and PPC campaigns also. 2. The demise of the traditional PR agency…
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Media list building – simple to use SEO tool for public relations

From list building to engaging with influencers to secure coverage for your client's stories, there are striking similarities between many aspects of SEO and mainstream PR work. At Vitis PR we use specialist SEO tools like Open Site Explorer and MajesticSEO as well as our own proprietary tools when providing SEO agency services. While many…
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Vitis PR agency February 2010 update

Another uber busy month has kept us away from the blog. February started with a trip down to Farnborough to represent our embedded electronics consultancy client at the Southern Manufacturing and Electronics Show.  We met with 8 journalists during the day and picked up some great show preview coverage in Elektor, Design Products and Electronics among others.

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Links and PR

Many people, including those in public relations agencies, do not realise the importance of using links and which types of links are the most valuable. With some research and discussion it should be possible to add client links into your PR campaigns.

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Vitis PR agency September update

Long time no blog. 

September certainly has been a busy month. We got short-listed for the CIPR PRide award for our work for the ICT Cluster.  Our for the West Midlands ICT Cluster is based on traditional media, social media and event support.

We have finished creating a new identity for an electronics design consultancy and started PR work for them highlighting their presence at the Embedded systems conference next week.  Our client's new website and PR activity is leading to an increase in the amount of search and direct traffic they receive. Actually, we are using SEO techniques that we are implementing on own own site to gain Google page one rankings for terms such as PR agency and technology PR agency.

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