Over the past five years a growing number of social media sites have sprung up, suggesting people are interested in sharing their experiences and linking with new found friends. But what benefits do networking tools like these give PR activity?
Gosh end of the year already! 2009 has certainly been one of the most interesting and challenging years for our tech PR agency. With client marketing budgets under pressure at the beginning of the year as the recession really began to bite, coupled with the growing interest and use of social media, we started to update the services that we provide to clients, so that we could ensure the best use of budget.
Loving all things Social media, I attended a Social media workshop run by the National Business to Business Centre, an organisation which helps West Midlands SMEs benefit from e-business.
The workshop was very interesting in terms of new tools introduced, the importance of analysis, determining which tool is best for a company and what is critical to us…..that if a company doesn’t have time to manage a social media campaign, it really isn’t worth setting up say a Twitter page or Facebook group.
Some SMEs on the workshop complained that indeed they just didn’t have the time to manage a social media campaign
Can you use social media to find anyone?
Now, here's an interesting idea: bet your mate £50 that you can use social media to find a celeb and then (in this case) perform a magic trick for said celeb.