Tag Archives: what makes a good story

How to make your case in the media

We’ve been really busy over the last week with new clients starting and dealing with existing clients, so we thought we’d share some more of Peter Bartram’s common sense on how to make your case in the media: Question: what have the following got in common – lawyer Shami Chakrabarti, doctor Vivienne Nathanson, architect (Lord) Richard Rogers? Of course, they’re all eminent professionals in one discipline or another. But there’s more than that – they are all supremely expert at putting the views of the organisations they represent in the media.


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