Industry awards continue to play an important role in shaping credibility for technology brands. In markets crowded with innovation claims, third-party recognition provides independent validation that cuts through marketing noise and builds trust with media, customers, partners and investors.
For PR agencies, awards are not just about winning trophies. They create authoritative proof points that can be used across media relations, funding announcements, sales enablement, employer branding and long-term reputation building. The most effective programmes are those with strong judging credentials, clear sector relevance and visibility within the technology ecosystem.
Below is a curated selection of leading UK and international tech awards to consider entering in 2026, covering innovation, AI, data, cloud, cybersecurity, fintech and enterprise technology. We have focused on B2B, though included CES awards, however, there are many consumer tech awards too. If you need help writing entries, get in touch.
National Technology Awards
The National Technology Awards is a UK-based programme celebrating excellence across innovation, AI, cloud, mobile, cybersecurity and emerging technologies. It recognises organisations of all sizes, from scale-ups to established enterprises, that are delivering measurable technological impact. The awards are widely used by UK tech brands as a credibility marker for media, partners and investors.
UK Business Tech Awards
The UK Business Tech Awards recognise technology-driven business success, focusing on how digital products, platforms and services deliver commercial results. Categories span software, IT services, transformation and growth. The programme is particularly valuable for PR teams positioning technology as a driver of real-world business outcomes.
UK IT Industry Awards
Run by Computing, the UK IT Industry Awards celebrate excellence across IT services, enterprise delivery, leadership and innovation. The programme is well established within the UK IT community and is often used by enterprise technology providers to reinforce credibility with large organisations and procurement audiences.
British Data Awards
The British Data Awards recognise organisations and teams using data in innovative, ethical and impactful ways. Categories span analytics, AI, data culture and responsible data use. The awards are well regarded for data-led storytelling and are often leveraged to support thought leadership and trust-building narratives.
CRN Channel Awards
The CRN Channel Awards celebrate success across the UK IT channel, recognising vendors, distributors, MSPs and resellers. They focus on partnership, growth and operational excellence, providing strong validation within the B2B technology ecosystem.
UK FinTech Awards
The UK FinTech Awards recognise innovation and impact across financial technology, including payments, digital banking, regtech and embedded finance. The programme is widely recognised within the fintech ecosystem and is frequently used to support investor relations, growth announcements and category leadership positioning.
Digital Technology Leaders Awards
Run by Computing, the Digital Technology Leaders Awards focus on the people and organisations driving digital transformation. Categories recognise leadership, strategy and delivery rather than just products, making the programme particularly effective for executive profiling and corporate reputation building.
Northern Tech Awards
The Northern Tech Awards, run by GP Bullhound, showcase the fastest-growing technology companies across the North of the UK. With a focus on revenue growth and scale, they provide strong visibility for high-growth businesses and founders.
Cyber OSPAs
The Cyber Outstanding Security Performance Awards recognise excellence and professionalism across cybersecurity. Categories span vendors, teams and initiatives, with a strong emphasis on real-world security outcomes. The awards are well respected within the security community and help reinforce trust and authority.
The King’s Awards for Enterprise
The King’s Awards for Enterprise are the UK’s most prestigious business honours, recognising innovation, international trade and sustainable development. Winning carries significant long-term reputational value and is frequently referenced in corporate communications long after the award year.
The Webby Awards
The Webby Awards recognise excellence across digital products, platforms and experiences, spanning websites, apps, AI, social media and emerging technologies. Often described as the “Oscars of the Internet,” they offer mainstream visibility beyond the tech press and are highly valuable for brand-led digital storytelling.
The Cloud Awards
The Cloud Awards is a global programme recognising excellence in cloud computing, including SaaS, DevOps, infrastructure and cloud-native platforms. It has become a widely respected credibility signal for cloud-first businesses operating at an international level.
Champions in AI
Champions in AI recognises organisations and leaders applying artificial intelligence in practical, high-impact ways. The programme focuses on deployment, governance and measurable outcomes, making it useful for positioning AI brands beyond experimentation.
Tech Innovation CUBEd Awards
The Tech Innovation CUBEd Awards is an enterprise technology awards programme run by SiliconANGLE Media and its theCUBE unit. It recognises companies, products and leaders driving innovation across AI, cloud, data, security and broader B2B and B2B2C enterprise technology. The programme has quickly become a visibility platform for vendors looking to signal market impact and technical leadership.
Global Business Tech Awards
The Global Business Tech Awards celebrate technology that delivers measurable business results across software, IT services and digital transformation. The programme offers strong international exposure for B2B technology companies with proven customer impact.
SXSW Innovation Awards
Part of the wider SXSW festival, the Innovation Awards recognise bold, future-facing technologies shaping culture, creativity and society. They are particularly effective for emerging technologies and challenger brands seeking cultural relevance.
MIT Technology Review Innovators Under 35
One of the most prestigious global recognitions for emerging technology leaders, celebrating founders, engineers and researchers shaping the future of technology. Recognition often drives significant media and investor interest.
CES Innovation Awards
The CES Innovation Awards recognise outstanding design and engineering across consumer and enterprise technology products. The programme is closely tied to CES and offers strong global visibility for product-led innovation.
