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Our hot tips for successful media pitching

At Vitis PR, we have many years of experience getting our client’s stories to the right journalists. We’ve seen the media landscape change over time with mass digitalisation and regular journalist moves within many outlets. While we’ve built up many journalist relationships during our careers and have an understanding of how the outlets that we…

<strong>Software Testing Trends for 2023</strong>

Coming out of 2022, and into 2023, there’s no doubt that technology is still developing at an astounding pace. Software testing principles and tools are evolving to keep up, at a time when software creation and iteration must achieve the ultimate in performance and in cyber safety. Software testing trends in 2023 will continue to…

<strong>With fewer opportunities to show leadership skills, there are still not enough women in senior PR positions. But things are changing. </strong>

Nine female founders of PR agencies from across the globe talk about the gender imbalance in public relations, their challenges, and success stories of changing the sector – and its leadership styles. Between 60% to 75% of PR specialists are women. Yet, they get lower salaries than their male colleagues and are governed by males.…

Why electric vehicles are the future of driving

The car industry's future is electric. Each year, electric vehicles (EVs) improve and become more affordable. Regardless of where you live, you are probably surrounded by electric vehicles on a regular basis. The main appeal of an EV is that you can travel without the risk of pouring out harmful and environmentally damaging emissions. As…

Vitis PR had a successful 2022 and had the same team in place for the whole 12 months – some of whom have been with Vitis PR for well over a decade now – but also maintained our client portfolio from 2021 – many of our clients have also been with our agency for over…

How tech is being used in the Ukraine War

Technology is changing how wars are fought, from drones to satellites, weapons systems to artificial intelligence. Do you know that The Ukrainian conflict began in 2014 after Russia annexed Crimea from Ukraine? Since then, fighting between Ukraine and Russia has killed thousands of civilians and displaced nearly two million people. There are several ways that…

How to implement a successful product reviews programme

Getting reviews in the right media is essential for any product-led PR campaign and how to do it correctly can make all the difference to how your company’s product is perceived by consumers. At Vitis PR, we share a few pointers on how to maximise the success of your product reviews programme. The power of…

Did you know that 83% of podcasts receive pitches for people to appear on their shows? Podcasts are getting majorly popular, and it’s not a surprise that most podcasts have a lot of people looking to appear on them. With that being said, there’s a way to pitch for podcasts. If you want to appear…

Our hot tips for successful media pitching

Software Testing Trends for 2023

With fewer opportunities to show leadership skills, there are still not enough women in senior PR positions. But things are changing.

Why electric vehicles are the future of driving

Vitis PR round up for 2022

How tech is being used in the Ukraine War

How to implement a successful product reviews programme

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