Vitis PR can secure and manage reviews with media to get your new product talked about, giving it endorsements and buzz before and after launch. From identifying the best people to try and test your product to ensuring reviews include key messages, we work on making third party endorsements one of your greatest sales tools.
People tend to buy items that have been tried and tested!
Our team has managed highly successful product review programmes which have appeared in national newspapers, broadcast and consumer/business technology media. Vitis PR can develop a review programme for your software or hardware, including:
Media kit
Targets
Products
Reviews
Developing a kit that has all of your assets and press materials available to share with media targets. This includes writing the product press release.
Identifying who would be best to review. Creating a list of potentials for approval. Contacting and selling in to journalists, to secure reviews.
Storage of, and shipment and return co-ordination, of review units.
Answering technical queries. Liaison with journalists to get updates/ETAs. Monitoring for coverage.
Case Studies
A sample of the clients that we have provided our PR services to, many of which take some of our product reviews services: Arevo, Kodak Pixpro, Mobile Fun, Yuuguu and Evida.
The Pioneer Group – Copywriting services for a busy housing provider
Vitis PR came on board to provide PR and copywriting…
Data quality and integration management – Talend
Background Talend is a French-founded company headquartered in the US…
Software, mobile, cyber and devices testing – Eurofins Digital Testing
Vitis PR was originally retained to work for Edge Testing…
US-based 3D printing business Arevo
Background Arevo, a US-based 3D printing business, planned to launch…
Metadata software provider – Silwood Technology
Founded in 1992, Silwood Technology Limited (Silwood) is the UK-based…
Attracting regional SMEs looking for funding from CWRT
By highlighting the availability of start-up loans and business support,…
Action, 360 and VR cameras – Kodak PIXPRO
Capturing media and influencer attention for Kodak PIXPRO’s new range…
Managed Services Provider – IT Specialists
IT Specialists (ITS) is a nationwide managed IT services provider…
Backup, disaster recovery and business continuity – Datto
Established as an innovator in the US, Datto wanted to…
Technology VC – Mercia Fund Management
Technology Venture Capital fund manager Mercia Fund Management (MFM) appointed…