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Blog

Blog

Be careful what you tweet

February 10, 2010

As more people join and monitor what’s being said on Twitter, I found an article by Oliver Marks from ZDNet on the famous…

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Video for PR

January 27, 2010

We've been working with a video company to produce some video content for news websites and get media and analysts' questions answered in video format.  It's great for the interviewer as their news story comes to life, and great for our clients as they get content they can spread virally which is more interesting than a standard update.

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Samples of media coverage and Vitis tech PR agency update

October 30, 2009

It's been another interesting month for our tech PR agency.

I wanted to share just a few pieces of media coverage we have generated for our clients in October, so you get an idea of what we can achieve. It's hard to put the list in order as the stories mean different things to different clients and we can't put everything here, so here are some of the ones we are most proud of:

  1. Yuuguu review on BBC's flagship consumer technology programme - BBC Click
  2. Read More
West Midlands map

Midlands PR agency – what types exist

October 22, 2009

We’ve been operating as a Midlands PR agency since 2006, so we’re pretty new to the region. However, in that short time, we…

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How to make a PR agency / client relationship work

October 18, 2009

A well thought out targeted PR campaign will bring business benefits, with leads, more positive awareness, support for sales teams and more. But often companies employing PR agencies come away with a bad taste in their mouths. A prospect who subsequently became a client asked me recently: “so what if you don't manage to achieve what you put in the proposal?" I told him that if we didn't think we could do it, we would walk away, but PR is a two way street.

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Free domain & website for British businesses – GBBO

October 13, 2009

Getting your business online for free - courtesy of Google, BT, Enterprise UK, BT, e-skills UK

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PR agency gives advice about entering awards

August 24, 2009

Building credibility in the business community often involves earning recognition, and winning awards is a powerful way to achieve this. Recognition from a…

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Online PR case study

June 2, 2009

We just finished a project where our client wanted to really get the benefit of using anchor links within any write ups of its story.

Now that is easier said than done. A lot of journalists and bloggers don't have the time or expertise to link beyond the homepage or a specific offer or download page of the company they are writing about. Some online publications will even have specific anchor texts that are paid for by other companies.

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Busy Week at Vitis PR

May 19, 2009

It's been a pretty busy week at mission control and all outlying regional offices ;-).

We've been working on the West Midlands ICT Cluster newsletter, generating interest in the new Yuuguu for Skype integration, promoting Rapide Communication's enhanced text booking confirmation service and working on telling more of our contacts about Magic Software's application platform.

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New social media guidelines from CIPR

April 23, 2009

The CIPR (Chartered Institute of Public Relations) has come together with some PR bloggers and updated their social media guidelines. These provide best…

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