Cool Asian start-ups with launches/demos at CES 2019
Kicking off this week in Las Vegas is the 51st annual Consumer Electronics Show (CES) – the biggest technology trade show in the…
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10 European industry analysts worth watching
Analysts are both unbiased experts in their specific area, and influencers that many companies seeking services or products related will contact for recommendations,…
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Smart home predictions for 2019
We’ve come a long way since the first smart home device. It’s believed to be the ECHO IV and the Kitchen Computer, built…
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Why won’t this blogger write about my product for free?
Some brands think just because they have invented the best thing since sliced bread, then everyone and his dog will want to write,…
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How PRs companies and pros can use Big Data to their advantage
There are so many ways in which big data is being used in professional industries. According to a Gartner study, almost 75% of…
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The impact of PR on the bottom line
In response to the question about PR affecting the bottom line, I have put together this information. When trying to understand the impact…
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Our list of top 20 UK tech journalists
Depending on which type of tech story you have, you should always approach a journalist that actually writes about the topic you’re pitching.…
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Robotics themes for 2018 for marketing and PR teams
No longer the subject only of science fiction, robots have come a long way, and 2018 brings a brand new set of challenges…
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GDPR and PR agencies or teams
Tick tock, not long to go till the new EU data regulation comes into force. Like many in the PR community, I am…
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7 mistakes to avoid when choosing a technology PR agency
If like many companies you’re planning ahead for the New Year, and are considering a fresh PR start for your business, then there…
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