Getting to grips with IR35 for PR freelancers
I recently sat in on a webinar organised by The PR Cavalry and with speakers Lucy Flynn from Bexley Beaumont and Dawn Foden-Smith…
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Some tips on pitching a freelance journalist
Freelance journalists should not really be pitched the same way as staff journalists. Here are some tips for PRs and press officers who…
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Research: getting technology coverage in 2020, 1,000+ articles analysed
Recent research has examined 1,000 articles that have been shared the most across tech publications such as Mashable, TechRadar, Gizmodo and The Guardian.…
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5 tips for e-commerce business PR
As online shopping grows, effective PR for your online retail business can place you at the centre of trends and create buzz for…
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Three big trends media are talking about now
What topics are the media talking about most right now and what are they likely to be interested in hearing more about from…
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How to get into The Financial Times newspaper
How many times have you been approached by a potential client or a member of the management team who wants a guarantee that…
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10 top UK retailing technology journalists
Whether working for a bricks and mortar High Street retailer or an e-commerce brand, there are a variety of retail media titles that you…
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Lists for PR – sample of Ten Notable DDoS Attacks in 2018
Lists are easy to digest and popular with readers, so we often use them as a PR tactic. Rather than give you advice…
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12 free ways to support low budget PR efforts
Sometimes you need to persuade your bosses that PR is a worthwhile promotional activity, so one way is to try and do it…
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What is core PR content and what can I do with it?
Having a core piece of content can help interest media and open up both coverage and other marketing and social media opportunities. But…
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