The ideal pitch to the press – part 10: time sensitive
Including bullet points within your pitch gives journalists an at-a-glance summary of the pitch but what if your pitch is time sensitive or…
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The ideal pitch to the press – part 9: summarise
Our last two tips this week finish our top ten tips on how to make a pitch engaging for a journalist and, last…
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The ideal pitch to the press – part 8: attachments
So we now know what should be included within the pitch, but what about attaching additional information on the client such as press…
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The ideal pitch to the press – part 7: preamble
So, following our last six tips, you now have the perfect pitch…or do you? Here, tip 7 offers you more detail on positioning…
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The ideal pitch to the press – part 6: positioning
So, following our last five tips, you now have the perfect pitch…or do you? Here, tip 6 offers you more detail on positioning…
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The ideal pitch to the press – part 5: everyday news
Draft your pitch in an informal manner, be aware of deadlines, email, call to discuss it then follow that with a summary of…
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The ideal pitch to the press – part 4: subject lines
So you now know to draft a pitch in an informal way, being careful when you send it and how but what’s the…
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The ideal pitch to the press – part 3: contact
Last week’s posts on how to write the ideal pitch explained how important writing your pitch in an informal and conversational way is…
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The ideal pitch to the press – part 2: timing
Last week we posted our first top tip on what to consider when targeting the media with a pitch. In addition to ensuring…
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The ideal pitch to the press – part 1: talk don’t pitch
All too often PR professionals pitch ideas to journalists with no real thought to the story’s angle or how relevant it is for the journalist / media they’re pitching to. At Vitis, we make sure everything we send to the media is to the point so it doesn’t waste their time. Here, we give you the first of our simple, all-important top ten tips to consider when targeting the media with a pitch:
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