Do you know your Pinterest from your PR Newswire? Take our quiz and find out if a career in PR is right for you!
Quiz – could you cut it in PR?
Does Google use clickthrough data for rankings? Says, yes on the BBC
Apparently yes! Anthony House confirmed that the big G uses clicks as a ranking factor when interviewed by the BBC
Free Press Release Sites – 2013 test results
Back in 2011 we tested 60 free press release sites to see if it is worth posting your news to a free press release site to get your message out to influencers, or whether it's worth using the service to build links as part of your SEO efforts.
We thought it would be interesting to revisit these sites 18 months on to see if the results were the same.
Press release calendar schedule template for 2013
Tis the season to be jolly……so our gift to all the people who visit our blog, follow and share our content is a free template to help you plan what press releases are going out when next year. This is great template if you are an in-house PR, marketing manager, PR freelancer or in a…
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iPhone 5 cases reviewed
Got an iPhone 5? Then you probably want to keep it safe in an iPhone 5 case? But which one?
We took a look at some of the cases available on the market and these were our favourites:
Get the European Seal of e-Excellence 2013 – award open for technology and digital companies
Vitis PR is one of the partners promoting this award, so please take a look at the press release below and enter.
The European Seal of e-Excellence is looking for companies that have successfully translated an innovative idea into a valuable and bankable product/service that has an excellent track record in the market.
Which newswires do journalists actually read? 80 journalists surveyed.
Newswire services are big business and are used by companies and PR agencies to spread news stories to journalists/bloggers and online. These services often make much of the size of their journalist databases and offer their ability to reach these journalists as a key selling point. We regularly use newswires and believe that we understand…
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Five quick tips to set up PR share of voice of monitoring
If you want your company or product/service name to come up when a potential customer searches either on an online news site or when reading print publications, you need to have a plan. Of course this plan will include developing stories, reaching out to the right media. Knowing whether the results of your plan are effective needs good measurement - which unfortunately is probably one of the trickier aspects of PR.
Share of Voice in PR – the quality of clippings conundrum
Effectiveness is always difficult to measure in PR. Does a two inch thick coverage report at the end of the year justify your annual PR agency spend of internal budget? To some degree, online PR is making measurement easier, but not all articles or online mentions generate a link directly to your contact or product…
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Twitter to Track – technology of the Olympic Games
From the onset, technology has been a key feature to the games. The drama of the Opening Ceremony was created by 70,000 tablets located between the seats in the stands. These tablets had 637,191 lights installed and as the Queen arrived they flashed red, white and blue to create one of the highest resolution Union…
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