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Blog

Blog

First PR agency job….by our latest recruit

April 2, 2010

We asked Nadine, who works as our account administration, to let you know what it's like working for us.

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Technology PR agency – how to find a good one

March 22, 2010

Vitis PR is a PR agency specialising in technology for both business to business and consumer technology companies. Here, our team looks at…

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PR and B2B advice resources

March 22, 2010

We get a lot of requests for Public Relations advice, so we put together our list of top useful PR related websites and…

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Online PR

March 13, 2010

We offer online PR services at Vitis Public Relations and this article shares some basic tips for any companies looking to use online PR to generate more traffic to their sites.

Firstly, online PR is different from traditional PR which often targets print publications and broadcast media to reach buyers and also influencers, such as analysts. Online PR helps to reach the masses, both locally and globally, via the internet and is quite sophisticated with many options to generate awareness for SMEs of all sizes – and often at no cost.   These include: company mentions on online news sources, twitter company presence, targeting mainstream media with online presence, blogs, forums, podcasts, virtual worlds and social networks.  This list is not exhaustive but gives a few ideas of what can be done.

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How to make your case in the media

March 13, 2010

We've been really busy over the last week with new clients starting and dealing with existing clients, so we thought we'd share some more of Peter Bartram's common sense on how to make your case in the media: Question: what have the following got in common – lawyer Shami Chakrabarti, doctor Vivienne Nathanson, architect (Lord) Richard Rogers? Of course, they’re all eminent professionals in one discipline or another. But there’s more than that – they are all supremely expert at putting the views of the organisations they represent in the media.


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Specialist PR person

The right PR team, not the available team

March 10, 2010

When we put together a PR team for you, we ensure that  the PR team contains specialists in your technology or sector.…

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Vitis PR agency February 2010 update

March 8, 2010

Another uber busy month has kept us away from the blog. February started with a trip down to Farnborough to represent our embedded electronics consultancy client at the Southern Manufacturing and Electronics Show.  We met with 8 journalists during the day and picked up some great show preview coverage in Elektor, Design Products and Electronics among others.

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Be careful what you tweet

February 10, 2010

As more people join and monitor what’s being said on Twitter, I found an article by Oliver Marks from ZDNet on the famous…

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Video for PR

January 27, 2010

We've been working with a video company to produce some video content for news websites and get media and analysts' questions answered in video format.  It's great for the interviewer as their news story comes to life, and great for our clients as they get content they can spread virally which is more interesting than a standard update.

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Samples of media coverage and Vitis tech PR agency update

October 30, 2009

It's been another interesting month for our tech PR agency.

I wanted to share just a few pieces of media coverage we have generated for our clients in October, so you get an idea of what we can achieve. It's hard to put the list in order as the stories mean different things to different clients and we can't put everything here, so here are some of the ones we are most proud of:

  1. Yuuguu review on BBC's flagship consumer technology programme - BBC Click
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