Midlands PR agency – what types exist
We’ve been operating as a Midlands PR agency since 2006, so we’re pretty new to the region. However, in that short time, we…
Read MoreHow to make a PR agency / client relationship work
A well thought out targeted PR campaign will bring business benefits, with leads, more positive awareness, support for sales teams and more. But often companies employing PR agencies come away with a bad taste in their mouths. A prospect who subsequently became a client asked me recently: “so what if you don't manage to achieve what you put in the proposal?" I told him that if we didn't think we could do it, we would walk away, but PR is a two way street.
… Read MoreFree domain & website for British businesses – GBBO
Getting your business online for free - courtesy of Google, BT, Enterprise UK, BT, e-skills UK
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PR agency gives advice about entering awards
Building credibility in the business community often involves earning recognition, and winning awards is a powerful way to achieve this. Recognition from a…
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Online PR case study
We just finished a project where our client wanted to really get the benefit of using anchor links within any write ups of its story.
Now that is easier said than done. A lot of journalists and bloggers don't have the time or expertise to link beyond the homepage or a specific offer or download page of the company they are writing about. Some online publications will even have specific anchor texts that are paid for by other companies.
… Read MoreBusy Week at Vitis PR
It's been a pretty busy week at mission control and all outlying regional offices ;-).
We've been working on the West Midlands ICT Cluster newsletter, generating interest in the new Yuuguu for Skype integration, promoting Rapide Communication's enhanced text booking confirmation service and working on telling more of our contacts about Magic Software's application platform.
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Are Birmingham PR agencies as good as London PR agencies?
Being 7 miles out of the centre of Birmingham and running a small but thriving PR agency with clients ranging from listed companies to small start ups, I believe that the work we produce and the work of the many PR agencies in Birmingham, Coventry, Solihull and Wolverhampton is just as good and sometimes dare I say better than London based agencies. We've turned out some great work for companies from the US, Manchester, London, Bracknell, Germany and Israel...and many other agencies here have national accounts where they gain great coverage and raise brand awareness without having to sit in London.
… Read MoreShould PR agencies give out their press lists?
This is probably a strange question for any PRs reading this, but sometimes we do get the request to have full access to the press lists that we create on behalf of our clients, especially at the end of a project or contract. By full I mean including contact details. Of course like other agencies we agree a tiered press list up front, with title of publication and name of journalist, but not with their numbers, emails, Twitter account and blog details.
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