Sectors thriving because of COVID-19
The COVID-19 pandemic is drastically reshaping the global business environment and, as a result of the pandemic and its economic implications, opportunities are…
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7 tips for ensuring business continuity in SMEs
A lot of businesses, especially SMEs are currently under huge pressure from the coronavirus COVID-19 and the need to ensure business continuity during…
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Need figures to support your technology at SMEs trends story?
Figures really do help to support a story about technology use at SMEs, from market size to fears and adoption trends, so as…
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Getting to grips with IR35 for PR freelancers
I recently sat in on a webinar organised by The PR Cavalry and with speakers Lucy Flynn from Bexley Beaumont and Dawn Foden-Smith…
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Some tips on pitching a freelance journalist
Freelance journalists should not really be pitched the same way as staff journalists. Here are some tips for PRs and press officers who…
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Research: getting technology coverage in 2020, 1,000+ articles analysed
Recent research has examined 1,000 articles that have been shared the most across tech publications such as Mashable, TechRadar, Gizmodo and The Guardian.…
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Ipsos launches Ipsos.Digital, a fully automated research platform
I recently got to try out the new Ipsos.Digital platform which offers PR (and other) users fast, simplified access to global research capabilities…
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10 most influential business publications in the US
Where does your business want to be seen? Well if you’re in a technology business that is B2B, I guess on business technology…
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What do you need to know about IFA 2019 in Berlin
IFA Berlin is the most-visited and one of the oldest industry exhibitions in Europe. This event provides the opportunity to explore emerging trends…
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5 tips for e-commerce business PR
As online shopping grows, effective PR for your online retail business can place you at the centre of trends and create buzz for…
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