13 tips on how to avoid writing like an AI and annoying journalists
We’re noticing that more journalists are actively requesting non-AI written comments and articles. With AI speeding up writing and therefore allowing much higher…
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PR’s role in AI-powered search – the rise of Generative Engine Optimisation (GEO)
AI was a challenge when it first emerged for the communications and public relations sector. Now that we have started to embrace it,…
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The Top B2B UK and International Tech Awards to enter in 2026
Industry awards continue to play an important role in shaping credibility for technology brands. In markets crowded with innovation claims, third-party recognition provides…
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East meets West: insights for Chinese tech companies partnering with European PR agencies
There has been a real shift in Chinese self-driving technology firms viewing Europe as their next marketplace, but this is not the only…
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Navigating top tech news sites that don’t need registration in 2025
Staying informed can sometimes feel like a hurdle race – we have news coming from us at all angles. Many tech outlets, striving…
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Maximising visibility: essential PR strategies for Managed Service Providers
Managed Service Providers (MSPs) face unique challenges when it comes to standing out. While their technical expertise might be unmatched, many still struggle…
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Why it will be harder than ever to secure media coverage in 2025
As the PR landscape evolves, securing media coverage in 2025 will be more challenging than ever. We’ve put together our thoughts on how…
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Breaking into the UK market: how our PR agency can help international brands make an impact
Expanding into the UK market presents a wealth of opportunities for global brands, but it also comes with unique challenges. The UK’s competitive…
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The 10 best free AI tools for PR
Tired of spending hours on repetitive PR tasks? AI is here to save the day! The sharp rise in AI usage businesswise worldwide…
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An example of election PR for the EV industry
With the upcoming UK election, businesses in the EV industry have some opportunity to influence policy decisions and draw attention to the initiatives…
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