Category Archives: Advice

Why won’t this blogger write about my product for free?

Some brands think just because they have invented the best thing since sliced bread, then everyone and his dog will want to write, blog, Youtube and Insta about their product/service. Alas, getting the right influencer on side, particularly before any potential competitor does, is not simply a case of telling them about your product/service. In...
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7 mistakes to avoid when choosing a technology PR agency

If like many companies you’re planning ahead for the New Year, and are considering a fresh PR start for your business, then there are a few things that you will need to take into consideration before you hear any pitches. Whether you are a start-up looking to promote your services/products or an established company with...
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Christmas gift ideas for PR clients

Is it a good idea to give Christmas gifts to clients? It’s a tricky one as maybe you or they don’t celebrate Christmas, or is a branded pen really a nice gift, or do they really want to have lunch with you? Gifting for Christmas is an opportunity to wow your clients, though, some may...
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Photography – PR Tip

A great tool in a successful media relations is as simple as a picture; whether it’s used to tell a story or to catch the attention of an editor, a picture or photo can really enhance a press release and make it stand out from the competition. A professionally taken photo that is relevant to...
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PR agency gives advice about entering awards

One of the most effective ways of achieving respect in the business community is through successfully winning awards. Gaining a credible third party endorsement of a product, service or company can help increase sales, enhance reputation and generate growth. An award win can also be an incredible morale boost especially in times of recession. Award...
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