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Vitis PR agency September update

February 6, 2009

Long time no blog. 

September certainly has been a busy month. We got short-listed for the CIPR PRide award for our work for the ICT Cluster.  Our for the West Midlands ICT Cluster is based on traditional media, social media and event support.

We have finished creating a new identity for an electronics design consultancy and started PR work for them highlighting their presence at the Embedded systems conference next week.  Our client's new website and PR activity is leading to an increase in the amount of search and direct traffic they receive. Actually, we are using SEO techniques that we are implementing on own own site to gain Google page one rankings for terms such as PR agency and technology PR agency.

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Tracks in the snow

It’s snow joke! Using the weather in PR

February 3, 2009

So the UK is suffering from the effects of too much snow: black ice, gridlock, school closures, overstretched networks etc, etc.

Brits love weather related news. I put snow into Factiva today and looked through the first page's results. Here are some of the mentions of companies, products or services that have got news coverage because of the snow:

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PR agency or SEO consultancy?

February 2, 2009

I am a director at Vitis PR and we've been looking at how we could improve our search engine visibility without having to hire an SEO consultancy. It would be interesting to hear how other companies have done the same.

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Public perception is very important

February 1, 2009

I met up with another PR executive from a Midlands PR agency on Friday and she was saying that it was definitely tough…

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US bloggers disclosure tool – cmp.ly

February 1, 2009

US bloggers are going to need to disclose where they get their info from in the new year. DigComm. just launched Cmp.ly –…

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Our tech PR agency won a PR award

January 30, 2009

It’s been such a busy two weeks that we haven’t been able to catch our breathe to CELEBRATE the fact that we won…

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The definition of PR

January 30, 2009

Today, I was explaining to someone that I work in PR, and they promptly replied that advertising doesn't work for them! :-)

Oh dear, such is still the confusion between PR and advertising and no doubt a lot of other methods of promoting a company.

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Meet some editors

January 29, 2009

According to Jo Geary from The Birmingham Post, these editors will be at the next Birmingham Social Media Café meet up on Friday…

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What does editorial coverage in the Financial Times do for you?

January 28, 2009

Today we got one of our IT security clients into the Financial Times Digital Business supplement – this goes out with the FT every…

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Internet Marketing and PR

January 27, 2009

Today I sat in on a fantastic presentation by Susan Hallam who gives great advice on Internet Marketing. One thing that she talked…

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