Today much of our information is found on the internet through online versions of traditional publications, online news sites, independent blogs, forums and other forms of social media.
From corporate blogs, SEO news releases with optimised content and links, online reviews and targeting bloggers, we can devise an online PR strategy for you. In terms of social media, we currently run Linkedin, Twitter and blogging activity for our clients. We’ve written a number of articles and posts about how B2B businesses can benefit from online PR.
Getting better search rankings for your website can be a difficult and time-consuming task. Our SEO services can help you achieve better rankings and help keep you there. If you are interested purely in SEO or paid search rather than PR, you may want to talk to our SEO team, which provides SEO and paid search services.
In our SEO audits, we review your site to determine whether there are any issues relating to site structure or ‘on-page’ factors that should be addressed – we often find that some straightforward changes can make a significant difference to how well the search engines can index your site.
The number and quality of the links to your site is one of the most important ranking factors – we look at your link-profile: which sites are linking to you and what that means for your ranking by comparing it with comparable or competing sites.
We produce a detailed report that documents the key issues and opportunities for your site with respect to SEO – the report contains clear prioritised actions and the rationale for recommending those actions.
Many of the techniques involved in SEO are closely related to core PR services and our SEO service encompasses profile-building activities that will help build links to your site from other high quality, authoritative sites – increasing the profile of your business while improving your search rankings.