Category Archives: Media relations management

10 top UK retailing technology journalists

Whether working for a bricks and mortar High Street retailer or an e-commerce brand, there are a variety of retail media titles that you should consider targeting for coverage. Here is our list of the ten UK-based retailing technology journalists that you may want to target. It’s not in any particular order, and does not include…
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Will the EU Copyright Directive be the end of Google News in Europe?

The new EU Copyright Directive is causing a lot of unhappiness. While it will affect us PR people, almost 4.5 million Europeans have signed a change.org petition to stop Article 13, the part of European copyright legislation created with the intent to better protect creativity and find effective ways for copyright holders to protect their…
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Our list of top 20 UK tech journalists

Depending on which type of tech story you have, you should always approach a journalist that actually writes about the topic you’re pitching. For example, is your news about a new product or service, software, hardware, cyber security tool, smart home platform, digital app or something else altogether? All of those news items are technology-related,…
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Clients in the spotlight with “Issues of the Day”

We’re constantly looking for ways to reinforce our clients’ position as leaders in their industry. A great way to do this is to comment on ‘Issues of the Day’. How do we do this? Two techniques that we use are: - Daily news scanning where we scan the news for breaking stories which our clients…
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B2B news round up Q2 2012 – what we’ve been up to

We can hardly believe it’s almost July. I guess you could say we’ve been too busy here to even look at the clock – especially considering this is our first update blog post in a while! One benefit of keeping on-the-go has been the amazing coverage we’ve achieved this year. Instead of resting on our…
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Media Revolution – BBC 2 programme

Last night saw the first of a three-part series from the Money Programme that looks at the revolution in newspapers, TV and book publishing called Media Revolution, Stop the Press. Info from BBC site: "Former national newspaper editor Janet Street-Porter investigates how papers are coping with falling circulation, advertising revenues and the growth of the…
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Meet some editors

According to Jo Geary from The Birmingham Post, these editors will be at the next Birmingham Social Media Café meet up on Friday 30 January 2009, so see you there. Mark Thomas: Editor of the Liverpool Daily Post Andrew Campbell: Executive Editor of the Liverpool Echo Colin Patterson: Editor of the Sunday Sun in Newcastle…
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