Well done Ben Hanlin you did it. Michael McIntyre was the name pulled from the hat and Ben found using social media and performed a magic trick for him. Ben's connections on both Twitter and Facebook helped him to find Michael in pretty short order, as you can see on the video. Already the buzz around…
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Social media experiment or stalking?
Can you use social media to find anyone?
Now, here's an interesting idea: bet your mate £50 that you can use social media to find a celeb and then (in this case) perform a magic trick for said celeb.
PR support at a Trade show – Embedded Live
Helping to make a trade show successful for an electronics and embedded software company
What’s it like working virtually to a homeworking newbie?
What’s it like working virtually to a homeworking newbie? Sue, our new PR admin support enlightens us.
Empathy’s failures are a lesson for engaging PR
Ben Goldacre's excellent post on how people feel more connected to small groups or individuals reminds me about how to engage with customers
Some basics for preparing a PR campaign
Some basic questions to ask when thinking about running a public relations campaign.
Is it an iPad? Is it a netbook? No, it’s an ipad wearing a netbook costume!
I wrote a while back about whether you could use an iPad as a netbook replacement. At the time, my feeling was that it was okay as a laptop/netbook substitute for short periods. As many other people have commented, it's great for consuming content, but not really there yet for creating or managing large documents (see Walt Mossberg's trip to Paris with an iPad).
How to get journalists interested in your product or service
This article won't guarantee you coverage in your favoured publication, but what you'll find here are workable, practical tips and guidelines which, applied correctly will increase the chances of the media taking notice when you get in touch.
That's an ambitious title to be sure and what you'll find below won't guarantee you coverage in your favoured publication. What you'll find here are workable, practical tips and guidelines which, applied correctly will increase the chances of the media taking notice when you get in touch.
Dos and don’ts of sending press releases
A couple of basic tips taken from our short PR course, which is aimed at marketing people in small companies who often get press ganged into PR duties on top of their normal marketing work.
Midlands PR agency – what types exist
We've been operating as a Midlands PR agency since 2006, so we're pretty new to the region. However, in that short time, we have tried to landscape the PR agency/PR consultancy sector here.
Here are our basic intial thoughts and of course we recognise that all agencies are different, so we may not all fit neatly into one of these categories. Comments welcomed.
The big boys
There are a handful of large PR agencies which handle regional and national accounts. They seem to have a strong pedigree in property, retail and manufacturing related clients and tend to either be part of a national franchise (Freshwater/McCann Erikson) or are owned by one/two (Bright, Wyatt, Willoughby) people. These agencies produce outstanding work which easily rivals London and Manchester based PR agency work.