Smart Home Technology PR Agency
Smart home technology is an emerging trend in the technology industry that is changing the way people interact with their homes. Designed to make homes more connected and convenient, but also safe and secure, while improving energy efficiency and reducing costs. Continued improvements across the smart home technology sector have the potential to transform both our homes and the way we live within those homes.
Smart home technology has the potential to improve our day-to-day lives and change the way we live
Smart home technology can include a wide range of products and services from voice assistants, smart thermostats, robot vacuum cleaners and lighting systems to smart doorbells, security cameras, smart locks and more. These products and services are designed to work together seamlessly, allowing homeowners to control their homes from a single device, such as a smartphone or tablet so ensuring those same homeowners know about your smart home technology is key for business growth and profitability.
PR challenges facing smart home technology professionals
Customers are concerned about how their data is being collected, stored and shared, so companies in the smart home technology space need to address consumer concerns about privacy and security.
Interoperability and compatibility issues are also concerns, with the vast array of smart home devices available, ensuring their various smart home solutions and device work together is important to homeowners. So smart home technology companies really do need to ensure that their devices work seamlessly with other devices in a customers’ homes.
What we can do for you
As with all of our clients, our first step is to get to know you, your team and your company in-depth to really find out about you, your unique selling points (USPs) and to help us identify your key success measurements, so we can create a tailored PR plan that is specific to your business and requirements.
Sample media targets
CNET, Wired, Engadget, Smart Buildings Magazine, Automated Home, The Verge, Tom’s Guide, Forbes and ZDNet.
Why Vitis PR
We have experience working for a number of international smart home device and solutions’ companies, from promoting connected home platforms to launching smart home devices. We have also supported clients at major consumer technology trade events like CES, IFA, ISPA, the Smart Home Expo and the Smart Home Summit.
A sample of the clients that we have provided our PR services to, many of which take some of our analyst services: SQS, Silwood and ClearPeople.
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Technology VC – Mercia Fund Management
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Web conferencing – Yuuguu
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