Vitis PR is a communications agency with established pan-European and global networks. We’ve had the opportunity to work with many clients over the years who require an international and global PR presence. We’re passionate about understanding our clients, their goals and the stories they want to share with the right audience, be it media, analysts,…
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PR training courses for PR Professionals
Gaining the right skills to run Public Relations (PR) campaigns can take some time. There are a number of courses on the market, while nothing beats on the job experience. In today's dynamic business landscape, having the right skillset and knowledge is essential to navigate the complexities of communication, reputation management, and stakeholder engagement. Whether…
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Our favourite consumer tech PR campaigns that we have worked on
As a B2B technology PR agency, we tend to usually work on software and hardware solutions’ projects but, to switch things up, we also work on B2C clients too. B2C is different from B2B in that it is businesses selling their products to consumers, rather than B2B which is business to business. The best part…
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With fewer opportunities to show leadership skills, there are still not enough women in senior PR positions. But things are changing.
Nine female founders of PR agencies from across the globe talk about the gender imbalance in public relations, their challenges, and success stories of changing the sector – and its leadership styles. Between 60% to 75% of PR specialists are women. Yet, they get lower salaries than their male colleagues and are governed by males.…
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10 ways to use one piece of PR content
Each piece of content that a PR agency creates, or is given access to, can be repurposed many times, to maximise success with multiple media placements. Content is king when it comes to attracting media interest and the attention of potential customers. After reviewing your blog, website and current content, any good PR agency should…
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A summary of 2020 – from a PR POV
2020 has been a year of intense change for businesses globally, so here’s a summary of how the year went for us……. The year started off brilliantly for the Vitis PR team as we all settled straight back into a busy January after a relaxing and quiet 2019 festive break. I’m sure the same is…
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Vitis PR joins international PR agencies to launch new tech news distribution service
Vitis PR has joined up with like-minded PR agencies around the world under the banner Enterie and has established a brand new solution for sending company news to journalists and influencers in Europe and the US. EnterieGO is a platform for distributing company news to journalists and influencers and provides an alternative to press wires.…
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Top tips for freelance PR
When we need specialist PR expertise or even just an extra hand, we call on freelance PR experts. As you may know, if you are reading this blog, public relations services are something that the vast majority of businesses and personal brands need. This is because they desire to be seen positively in the public…
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How to get into The Financial Times newspaper
How many times have you been approached by a potential client or a member of the management team who wants a guarantee that you can get them into a top tier national newspaper like The Financial Times? Sadly often the number of requests are far higher than the amount of really high-quality news offered by…
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10 top UK retailing technology journalists
Whether working for a bricks and mortar High Street retailer or an e-commerce brand, there are a variety of retail media titles that you should consider targeting for coverage. Here is our list of the ten UK-based retailing technology journalists that you may want to target. It’s not in any particular order, and does not include…
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