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Category Archives: PR agency

Topic archive: PR agency
Articles about PR agencies, what they do and working with them.

21 tools every PR should know about

21 tools every PR should know about
Whether you are new to PR or an old hand at public relations, there are really some essential tools that you should be using or at least should know about. 1) Responsesource Website: http://www.responsesource.com/ ResponseSource provides easy-to-use tools that connect PR professionals and businesses to journalists, enabling them to give stories relevant coverage – quickly…
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42 tips on being a great PR exec

42 tips on being a great PR exec
          Read - PR is about telling stories, so try to read a newspaper in print or online, and your industry publications every day. Monitor - understand what your competitors and your industry are saying. Whether it's through Google Alerts or setting up your own dashboard using RSS feeds. Focus - be…
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Vitis PR blog is one of the Top 100 PR blogs

Vitis PR blog is one of the Top 100 PR blogs
So Feedspot, a news and blog reader used by over one million users globally has ranked Vitis PR as one of the top 100 PR blogs! They considered the following factors to rank the blogs, and we came not only in the top 100, BUT in the top 20 PR blogs "on the planet": Google Search Engine ranking Social media influence…
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PR Predictions for 2016

PR Predictions for 2016
Here we look at our top 6 PR predictions for the new year, from the demise of the Non-Subscriber to app development becoming standard practice for PR companies.
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Scotland welcomes its new tech PR agency – Vitis PR

Scotland welcomes its new tech PR agency – Vitis PR
Last year we spoke about our ambition to open an office in Bonnie Scotland and this month we are very pleased to confirm that Vitis PR is bolstering its national client base with a brand new office North of the border – in Glenrothes, Fife to be exact. Why move? Our central location in the…
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Is a Birmingham PR agency as good as London PR agencies?

Is a Birmingham PR agency as good as London PR agencies?
Being 7 miles out of the centre of Birmingham and running a small but thriving PR agency with clients ranging from listed companies to small start ups, I believe that the work we produce and the work of the many PR agencies in Birmingham, Coventry, Solihull and Wolverhampton is just as good and sometimes dare…
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Which social media sites do SMEs’ use for business?

Which social media sites do SMEs’ use for business?
A recent infographic from Sage looked at how SMEs use social media and which sites they prefer for business. We were surprised to find that Facebook tops the list, with LinkedIn (perhaps the site most SMEs would use for business) coming second. Twitter was third, followed by Google+. Interestingly, only seven per cent of SMEs…
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Q & A with Caroline Hayes, freelance technology journalist

Q & A with Caroline Hayes, freelance technology journalist
Vitis:      How did you first get into journalism? CH:         I joined the Morgan Grampian (Woolwich, south-east London) graduate training scheme in 1988. It meant that I learned on the job, although then the job still involved a typewriter, typesetters, galleys and proofing on sheets of paper! I learned a lot – not just…
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How do PR agencies charge for their services?

How do PR agencies charge for their services?
There is no one answer to this question. PR is delivered by all shapes and sizes of agency and the relationship between the marketing manager and the agency often plays a big part in the compensation model. Here, I will run through three of the most popular PR agency payment models: Retainer A retainer is…
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