Category Archives: Technology

Topic archive: technology
Articles about IT, technology (i.e. gadgets, systems, software) as well as technology industry trends and news.

8 Tech Trends for 2021 and Beyond

Technology evolves daily, but whereas some approaches to the industry fail, there are just as many innovations being made that lead to a more productive future. The following is an overview of the trends of 2021 that will be an integral part of life for everyone regarding the technology they use. 1.      …
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Sectors thriving because of COVID-19

The COVID-19 pandemic is drastically reshaping the global business environment and, as a result of the pandemic and its economic implications, opportunities are arising for specific industries. For some sectors, this means dramatic shifts in company priorities, whereas others are experiencing rapid growth. Online retail/e-commerce It has never been a better time to shop from…
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7 tips for ensuring business continuity in SMEs

A lot of businesses, especially SMEs are currently under huge pressure from the coronavirus COVID-19 and the need to ensure business continuity during this disaster. IT systems and data must be protected alongside users. There is an augmented risk of attack by cyber criminals with no moral compass, and setting up, managing and securing remote…
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Need figures to support your technology at SMEs trends story?

Figures really do help to support a story about technology use at SMEs, from market size to fears and adoption trends, so as we have 10 months left of 2020, here are some figures that you can use in any upcoming stories of your own. A new research report called State of Technology at UK…
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Ipsos launches Ipsos.Digital, a fully automated research platform

I recently got to try out the new Ipsos.Digital platform which offers PR (and other) users fast, simplified access to global research capabilities and insights. It gave me very fast results that I used for a pitch and also to support some beliefs that a client had about the industry it operates in. Ipsos.Digital is…
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What do you need to know about IFA 2019 in Berlin

IFA Berlin is the most-visited and one of the oldest industry exhibitions in Europe. This event provides the opportunity to explore emerging trends and celebrate the launch of new technologies and products in the electronics and electrical goods industries. This year, IFA set a new standard by completely selling out 161,200 square meters of show…
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10 most influential US technology publications

Where does your business want to be seen? Well if you work for a technology business that is B2B, I guess on business technology news sites, which are a great source of information. Below is a list of what we think are among the most influential and must-read US tech publications that break news, cover…
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Why does software keep failing in 2019?

We’ve been working for software testing providers since 2008, and have witnessed how the proliferation of software, apps and now IoT devices, is leading to a very buoyant sector. According to industry analyst Frost & Sullivan, the software testing market expected to grow at 14% CAGR in next few years with the rise of agile…
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Three big trends media are talking about now

What topics are the media talking about most right now and what are they likely to be interested in hearing more about from your client? Here are just three of the (currently) hot topics that we know journalists are particularly keen on: AI and automation technologies Thanks to digital transformation, the innovation and leveraging of…
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Cool Asian start-ups with launches/demos at CES 2019

Kicking off this week in Las Vegas is the 51st annual Consumer Electronics Show (CES) – the biggest technology trade show in the world. Acting as a showcase for some of the most eagerly anticipated and awaited, and innovative developments in technology products to watch for over this coming year, CES 2019 runs from 8th…
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